ESCA is an acronym for Electron Spectroscopy for Chemical Analysis. This is the technique that is used to determine what is in a substance - in this case makeup.
ESCA Makeup has become a common term used to represent most types of mineral or pure makeup.
Mineral Makeup is made of quality minerals and antioxidants, is easy to apply and, compared to most cosmetics, actually healthy for your skin.

Non Mineral Makeup

Normal makeup contains many impurities and substances that are toxic to our skin and bodies. When you consider that the skin has the ability to absorb these chemicals into the bloodstream, it makes sense to only apply products that are inert and mostly harmless. Current research suggests that some of the chemicals in everyday makeup products can cause skin irritation in some individuals, and may even be carcinogenic (cancer-causing). Mineral Makeup contains none of these ingredients, and is suitable for most skin-types, including sensitive skin. Let's take a look at what's in some of these "normal" cosmetics:-

Toluene - Affects the nervous system, causing confusion and fatigue
Aluminium - Could contribute to Alzheimer's Disease
Propylene Glycol - Interferes with metabolism
Paraffin - Can block skin pores
Methylisothiazolinone - Can cause allergies
Perfumes - Can cause allergies
Benzoates - Contributes to gastric irritations and can aggravate asthma

Some of the advantages of Mineral Makeup

Staying Power
Because Mineral Makeup is very dry, it has the ability to absorb excess moisture and oil from the skin. Conventional makeup already has moisture in it, so has a tendency to just melt away.
Fewer germs!
Most normal makeup has an expiry date. This is because of its high moisture content, which provides the ideal conditions for bacteria to breed and flourish. Due to its dryness, Mineral Makeup will not "expire", making it more hygienic.
Nourishing
Mineral Makeup actually nourishes the skin and helps to prevent damage by UV light, which can cause signs of premature ageing and even skin cancer. It is also less likely to block your pores and gives great coverage.
Feels Good
Most people who use Mineral Makeup say it is easy to apply and feels great! Testers have noticed an improvement in their skin quality within a short period.

Try Mineral Makeup for yourself

So when you consider that Mineral Makeup lasts longer, is easy to apply and gives a better finish, it makes no sense to continue using traditional makeup! If you would like to see the difference Mineral Makeup cosmetics could make to your appearance, take a look at the Luminess Air website and see for yourself why top celebrities and many others like yourself are switching to this more natural and ethical product.